Predict the value, live
Load one of the example personas or move the drivers yourself. The predicted value, the growth multiplier, the band and the driver breakdown recompute instantly, and the recommended play follows the band.
Drivers
The floor the growth multiplier works on, in £
Distinct products used (1 = single, 5 = broad). Breadth compounds
Value read
- +10Breadth. A wider footprint compounds; a single-product one does not
- -10Tenure headroom. Newer relationships have room to grow; mature ones regress toward the mean
The prediction sharpens as history builds: an early read on a new relationship, a strong one once the tenure is there.
Your most valuable customer. Protect the relationship and deepen it: early access, genuine recognition, premium products. No discounting needed.
Illustrative and explainable: the value is the decayed base times a growth multiplier built from named drivers, so you always see the why. The production model runs in the warehouse and pushes the prediction into Braze.